Privacy Policy

Last updated: 23 September 2026

Who we are and our role as data controller

showcirca operates this website as the data controller under UK GDPR and the Data Protection Act 2018. We are responsible for deciding how and why personal data is processed in connection with our services for professional video operations, live signal management, content distribution, camera work and the creation of high-quality feeds for news and broadcasting clients. Our registered address is Medina House, 2 Station Avenue, Bridlington, East Riding of Yorkshire, YO16 4LZ, United Kingdom and you can contact us using the details on our Contacts page or by emailing [email protected] or calling 01262 831961.

Scope of this notice

This policy explains how we handle personal data of visitors to our site, potential and existing clients, suppliers and anyone who interacts with us through the contact form or other channels. It covers all processing activities carried out by showcirca in the United Kingdom and does not apply to external websites we may link to.

Categories of personal data and sources

We collect identification details such as name and job title, contact information including email address and telephone number, professional information about your organisation and role in media production, technical data such as IP address and browser type, and any information you voluntarily provide through forms. Data is obtained directly from you when you use the contact form, subscribe to updates or engage with our services. We may also receive limited data from third-party analytics providers or business partners where you have given consent elsewhere.

Purposes of processing and legal bases

We process personal data to respond to enquiries and provide quotes for media feed services on the basis of legitimate interest and contract performance. We maintain client records and deliver contracted services under contractual necessity. Marketing communications are sent only with your consent. Site analytics and security monitoring rely on legitimate interests. Compliance with legal obligations such as tax or regulatory requirements forms another basis. Each purpose is assessed to ensure the processing is necessary and proportionate.

Whether providing data is required

Supplying contact details through our form is voluntary, yet without them we cannot respond to your request or enter into a service agreement. Certain technical data is collected automatically when you visit the site and cannot be refused without disabling essential browser functions. Failure to provide required information may prevent us from delivering services or fulfilling contractual obligations.

Cookies and similar technologies

We use cookies and similar tracking technologies to enable core site functions, analyse usage patterns and remember preferences. Full details are set out in our separate Cookie Policy, which is accessible from the site-wide cookie banner and footer. You can manage preferences at any time through the banner or your browser settings in line with PECR requirements.

Processors, recipients and legal disclosures

We share data with carefully selected service providers acting as processors, including hosting providers, email delivery platforms, analytics services and professional advisers. These parties are bound by contracts that restrict use to our specified purposes. We may also disclose information where required by law, court order or to protect our rights and the safety of others.

International transfers

Some processors are located outside the United Kingdom. In such cases we rely on UK adequacy regulations where available or put in place appropriate safeguards such as standard contractual clauses approved by the Information Commissioner together with supplementary measures to protect your data.

Retention periods

Enquiry data is retained for up to two years after the last contact unless a longer period is needed for contractual or legal reasons. Client records are kept for six years after the end of the business relationship to meet accounting and tax obligations. Marketing consent records are retained until you withdraw consent or for a maximum of three years. Technical logs are deleted after thirteen months.

Security and data minimisation

We apply technical and organisational measures appropriate to the risk, including encryption in transit, access controls and regular security reviews. Data collection is limited to what is strictly necessary for each purpose. While we take reasonable steps, no system can be guaranteed completely secure and you should use strong passwords and protect your own devices.

Your data subject rights

Under UK GDPR you have the right to access your data, request rectification or erasure, restrict or object to processing, and receive a portable copy of data you provided to us. To exercise these rights please contact us at [email protected] or via the form on our Contacts page. We will respond within one month and may ask for identification to verify your request.

Withdrawing consent and objecting to marketing

Where processing is based on consent you may withdraw it at any time by contacting us or using unsubscribe links. You can object to direct marketing and profiling at any point and we will cease such processing promptly.

Right to complain

If you are dissatisfied with our handling of your data you may lodge a complaint with the Information Commissioner’s Office, the UK supervisory authority. Contact details are available on their official website.

Children and age restrictions

Our services are intended for professional clients and individuals aged eighteen or over. We do not knowingly collect personal data from children and will delete any such information discovered.

Automated decision-making and profiling

We do not use automated decision-making or profiling that produces legal or significant effects on individuals. Any analytics are used only for service improvement and are subject to human oversight.

Changes to this policy

We review this notice regularly and will update it when our practices or legal requirements change. The version dated 23 September 2026 replaces all earlier versions. Continued use of the site after an update constitutes acceptance of the revised policy.